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Risk management
The huge catastrophe caused by the BP oil spill in the Gulf of Mexico can teach medium-sized businesses about risk management. BP clearly did not adequately assess the risk and…
Decision making is driven by knowledge and information
Hear the voice of your customers. Hear the voice of your competitors. Understand the needs of your market. For most businesses, information is golden. But where do you find good,…
Knowing your customer
Knowing how your customer thinks will definitely impact on business decisions, including how you can effectively sell more to them. Defining the difference between the demographics and the psychographics of…
Accounting for large jobs
In the March 2010 article on Measuring Profitability I reviewed the importance of a business taking steps to ensure that profit is properly measured in each month and year and…
BANG! The generation divide is hitting home. Are you prepared?
Boomers vs Generation Y – the generational divide is making an impact on business and we all need to start dealing with this reality. Whether they are our customers or…
Measuring profitability
Several clients come to mind when I consider measuring profitability. These examples illustrate the challenges that many small and medium sized businesses face when the owner/CEO is not sure what…
The Digital Umbrella
It is clear that the world is going digital and that is impacting on the ability of companies and marketers to effectively market their wares. Whether it is websites, search…
Group Insurance – What am I paying for?
With each renewal of your group insurance plan you likely enhance your understanding with respect to pricing and have a better sense for what is fair and not fair. With…
It's a brave new world
As the digital world expands and grows, it is taking all of us for a ride. Do you remember the day that the fax machine was the next new thing?…
High Impact Tax Strategies for Business Owners & Their Corporations – Part 2
As an entrepreneur, you face a multitude of challenges in running a successful business. You must keep your eye on the ball in order to navigate the often turbulent waters…
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Mastermind Solutions is a multi-disciplined consulting firm comprising of highly experienced professionals. We are committed to attaining the highest customer satisfaction by providing accelerated solutions to your business challenges.
We specialize in Business Growth. We deliver to clients' a sustainable future by helping them define where and how they wish to grow. And then we make that happen, together with you.
Recent Blog Posts
- Google’s AI Is Stealing Your Website Traffic — And You Might Not Even Know It
- Buy Canadian - is this a sustainable strategy for Canadian companies to follow?
- How can Trump’s implementation of widespread tariffs actually help you, as a business owner or executive?
- Social media chaos - social media needs better business context to maximize value
- Does Your Controller Need a Coach? (Part 2)
- Artificial Intelligence Adoption - is everyone buying in?
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