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  • Your Marketing May Not Be Working And You May Not Even Know It

    Leadership. Open minds. Parking your Ego. Gathering previously unknown information. Understanding Real Strategic Marketing vs. Digital Marketing. Strategic Mindset vs Tactical Mindset. These are the critical components that will allow you, as a leader in an organization, to facilitate business growth in an organized and logical way. It will enable you to navigate the waters of complexity and [...]

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    Welcome to the best business growth book Video endorsement of the book by a New York Times Top 10 Best Selling Author. Welcome to the start of an explosive future for you and your business. Welcome to Big Bang for Business. With this book, you will find out how a simple adjustment in your approach to Marketing and Business Growth can lead to a Big Bang for your Business. Best [...]

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    I was doing some research recently on why companies fail, as well as why companies don't grow.  It struck me after reading a number of opinions and viewpoints that there were indeed some common themes between these two situations.  While that did not surprise me, the common themes were quite striking, as was the one factor that applied to non-growing companies only. Success and failure have [...]

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    As the world goes global, more and more companies are looking to find opportunities to expand beyond their traditional markets and to open up in new, international jurisdictions.  While that sounds attractive, we all know that such growth is fraught with challenges, and the only way to do that successfully is to plan that expansion very carefully. Government help? Many government departments, [...]

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    The days of compartmentalizing business functions into tightly controlled areas of influence (like marketing, sales, operations etc) are long gone - we just need to accept this Change Reality and buy into a new way of thinking: Business Growth. "Good fortune is what happens when opportunity meets with planning."  Thomas Edison It is no coincidence that Edison had the foresight and [...]

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    During tough economic times, businesses need to look to all available opportunities (including government funding) in order for them to maximize their business growth. So why not leverage some of the taxes you pay by finding out whether there are Government Grants and Government Secured Loans available to fund your growth initiatives? Government grants and secured loans can fund business growth[...]

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    For years, Jet Stores operated in the South African retail space as a lower- to mid-income clothing and footwear retail company. The chain was part of the largest and most sophisticated retail group in the country. Jet was seen as the cash cow for the group, and was an important strategic asset for the organization. As the chain evolved over the years, I was involved in leading the development of[...]

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    So, I read with a wry smile on my face about the new Canadian Ant-Spam Legislation (CASL) and how many people hate it with a passion.  Don't get me wrong, I too am not a fan of CASL, however businesses have two options in dealing with it: Bitch, moan, complain, write letters, lie down and die etc etc - and this may even create a change in the legislation if the feedback becomes strong enough, [...]

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    Everything you see and hear points to online marketing as the saviour of your business growth and promotional efforts.  It's all we hear about, day in and day out.  Twitter. Facebook. Instagram. LinkedIn.  And so on....  Even email has gone out of "fashion" as we all lean towards the latest and greatest new media solution that technology has to offer. So why isn't every business booming if [...]

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    Mastermind Solutions, a Toronto based management consulting organization that focuses on business growth through strategy, marketing, finance and organizational design and Corporate Renaissance Group (CRGroup), a leading provider of business software and performance management solutions, today announced a strategic alliance to bring a full suite of complementary services to the mid-market business[...]

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